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Strategic communication sparring, without a long-term commitment

Updated: Sep 1

In a time when communication is more accessible than ever, execution often rests with people who don’t have a formal background in the field. Smart tools and AI can take you far, but at key moments, a strategic sounding board is invaluable. That’s why I offer a low-threshold, one-hour digital session: practical, focused, and fully tailored to your brand.


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Clear communication choices,

without a long-term engagement


In recent years, the world of communication has changed dramatically. Thanks to AI and other smart tools, creating content or launching a campaign has become easier than ever. More accessible, faster, and more user-friendly. And that’s a welcome development. But accessibility also has a downside.


While execution has become simpler, the strategic foundation - making the right choices, safeguarding brand consistency, and crafting a clear positioning - remains human work. And expert work.


Communication 'on the side'


In many organisations, communication is handled by someone without formal training, or assigned to a junior team member. That’s not necessarily a problem; many professionals have a strong instinct for language, visuals and branding. Still, in practice, there are key moments when strategic guidance is needed. A moment of reflection. A sounding board. Someone who asks the right questions and helps set a clear direction.


One session. Real impact.


To meet that need, I offer a one-hour digital consultancy session. No long-term commitments or complex proposals, just a practical, focused opportunity to spar about your communication strategy.


This session can help you:

  • Validate decisions and set priorities

  • Gain a fresh perspective on your brand story or positioning

  • Define concrete next steps in a communication challenge

  • Support a junior team member in managing a project


Who is this session meant for?


This session is designed for:

  • Businesses without a dedicated communications specialist

  • Brands that occasionally need strategic clarity or reflection

  • Small teams or start-ups with growing communication demands

  • Solo communication professionals looking for a senior sparring partner


Each session is tailored to your specific needs, brand and context. No obligation to commit long-term, just immediate value, delivered with clarity and expertise.


Curious whether this is the right fit for your situation? Feel free to get in touch via

info@carolematthijsse.com. I’m happy to think along.


I am Carole Matthijsse MSc, communication professional since 2004. I support professionals who believe in the value of their offering, are willing to invest in long-term growth, and are open to strategic guidance and hands-on implementation to ensure their message truly lands.

 
 
 

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